Welcome! Thanks for stopping by.
Hi, I’m Jennifer Vaaler, serving up all your cafe and roastery writing needs. I write ethical, no-hype marketing material for the Specialty Coffee Industry. Gain customers and increase sales with high quality web copy, promotional material, social media and more! Unlike most Copywriters, I have a coffee background that includes a genuine passion for the industry for over seven years. I understand YOUR business, YOUR customers, and how to sell YOUR products and services effectively.
What others are saying:
“I have reviewed several examples of Jennifer’s writing. She has a wonderful style — and she clearly understands the best practices of no-hype, high-response copywriting. I highly recommend her.” ~ Steve Slaunwhite, Marketing Advisor, Speaker & Author at, SteveSlaunwhite.com
“Jennifer is organized and detail oriented. She is an asset to any organization. Her top qualities include great results, expert and high integrity.” ~Debbie Kinsey – The Connection Internet Cafe’
Bio
Jennifer Vaaler is a fellow Barista, coffee connoisseur and coffee blogger based in Raleigh, North Carolina. Her passions are coffee and writing. She has been in the coffee industry over seven years and has been featured in Coffee Talk Magazine. Coffee culture isn’t just about coffee. It’s a lively-hood. One Jennifer takes very seriously. If only the highest quality matters, you are in the right place, a no-nonsense writer for the Specialty Coffee Industry.
Experience
After going to school for English, discovering Secrets Of Strategic Copywriting, and working in various independent cafe’s, Jennifer knew she wanted to work within the coffee industry. She has taken the beginner and intermediate espresso classes at Counter Culture Coffee in Durham, NC. She has trained baristas, advised independent cafes with marketing strategies, written newsletters, fliers and web copy. She even tutored English, edited papers for college students, and business material for customers.
Learn more about how you can have a less stressful, more organized business, that gains sales and customers that’s affordable here.